Monday, 7 May 2012

Get with the times or get left behind....

This may seem a bit random, but one thing that really bugs me is how new technology seems hell bent on leaving behind the people who are the very reason for our existence.

I'm a techie & I too am guilty of poking fun at my parents for just not "getting it" even if done with the most love possible ... It's something that's been done for generations regardless of the industry.

But really, if technology is so damned smart why can't it be designed to be easy & user-friendly?
Well the answer is it can be & in my world it will be. I would estimate that a good 40% or more of my time is spent helping non-techies adapt to a world that would leave them behind without a moments thought. Sink or swim seems to be the general attitude of many people leading the tech world.

Interestingly, a similar attitude also seems to be dished out to the print media industry. "Get with the times or get left behind" is the pretty clear message.

Perhaps it's my Libra traits driving me, but I believe there is a lot more opportunity to create a balance. We can move forward with technology & all the wonderful opportunities it creates but we can also do it in a way that helps the whole rather than serves the elite.

According to Roy H. Williams our society is about half way through a pendulum swing towards a zenith of "we" which will peak in 2023. If that's the case then perhaps we should be focusing just a little bit more on how to help our parents & grandparents survive this technological transition. If we're so smart how's about we find a way to "include" rather than "exclude" the very people who made our existence possible?

Sure everyone has the right to "figure it out" but it wouldn't hurt if we made it a little bit easier for them. Hell I know executives who are pushing "technology" or "digital" who don't even know how to use the very tools they are preaching about. Is it their fault? Perhaps a little bit. But at the end of the day it's the creators who have the ability & the responsibility to make new technology a tool that can be used by everyone.

And that is a huge portion of my mission!

Another interesting side note on Roy's pendulum theory is that the leaders in much of technology come from the time frame when the "me" cycle would have driven their most impressionable years. So it's really not that surprising that technology has taken on something of a selfish persona. However, the time has come for us to address this.

To the youth of technology & of the "me" era I say "get with the times or get left behind"... The next ten years are going to be about "we" not "me. And in the "we" era, no one likes a selfish brat.


Sent from my BlackBerry :)

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